THE PROCESS

From a first hello
to a considered launch.

A practical, collaborative process for websites and paid-search projects. The details change with the scope. The clarity should not.

04 CLEAR STAGES
01

DISCOVER

Start with a conversation.

Tell me what you do, what you need and what is already in place. We identify the problem before choosing the tools.

02

DEFINE

Give the work a clear shape.

Agree on the scope, deliverables, budget and responsibilities. You know what is included before work begins.

03

CREATE

Build, review and refine.

Work moves through defined checkpoints. Designs, technical decisions and campaign structures are reviewed in context.

04

LAUNCH

Launch with a considered handover.

Test the key journeys, document the setup and confirm the next steps. Ongoing support is agreed separately.

BEFORE WE BEGIN

A few things
to bring along.

A short description of your business and offer.

Your current website, if you have one.

The problem you would like to solve.

Any timing or budget constraints worth knowing.

Passwords, payment-card details and identity documents are not needed for an initial inquiry. Platform access is arranged separately through appropriate account permissions.

GOOD QUESTIONS

A little clarity,
before we begin.

A few things you might be wondering.

Ask about your project
Can we start with just one service?

Yes. A website build, tracking setup or paid-search project can be scoped separately. The starting point is the part of your customer journey that needs attention.

What happens after I send an inquiry?

I review your message and reply by email to clarify the project. If the work is a fit, we agree on the scope, deliverables, responsibilities and fees before anything begins.

Do you offer fixed packages?

Projects are scoped around the actual work rather than a generic package. A written proposal explains what is included, what is excluded and any ongoing costs.

Can you promise results from advertising?

No specific revenue, lead volume or platform approval is promised. The service is built around clear deliverables, relevant campaigns and careful measurement.

LET’S CONNECT THE DOTS

Have a project
in mind?

Tell me where you are and where you would like to go.
We can work out the right next step.

Discuss your project